VIP Scrapbook: Birmingham Riverchase Galleria #BelkScene Prom/Special Occasion Event

Hello, fabulouses, and welcome back to the blog! Special thanks to the VIP fans who stopped by the #BekScene event at the Riverchase Galleria + those who "tuned in" to the live social media posts! It was so much fun getting to work with Belk Riverchase Galleria for this sparkle-tacular event, and I was so pumped [...]

VIP Scrapbook: Meeting Betsey Johnson + Q & A at Belk in Charlotte, NC

Hello, fabulouses, and welcome back to the blog!  For those of you who kept up with me on Instagram this weekend, you already know that I met one of my fashion heroes, Betsey Johnson. AH! It's been two days, and I still cannot believe it! Somebody pinch me! *wink* http://instagram.com/p/vbWAQdNJlt/?modal=true Since before I can remember, [...]

VIP Interview: Arlene Goldstein, Belk Vice President of Trend Merchandising and Fashion Direction

Fabulous, modern, and classic are just a few words to describe the apparel at Belk and Arlene Goldstein, Belk INC.’s Vice President of Trend Merchandising and Fashion Direction. Arlene Goldstein has over twenty-five years of fashion industry experience under her fashionista belt. She has traveled all over the world to some of fashion’s hot-spot cities [...]

Jack and Jill of America Birmingham Chapter Annual Fashion Show Fundraiser at Belk the Summit

The Birmingham Chapter of Jack and Jill of America, Inc. and Belk at The Summit hosted their annual fashion show fundraiser Saturday, November 16, 2013.  This fantastic fashion show was a sold out event with 350 guests attending. Belk has sponsored this fabulous annual event for five years, and this fashion fundraiser is the signature event for the Birmingham [...]

Event Coverage: Belk College Night with Denim Experts Chip & Pepper

Hello, my fabulouses, welcome back to the blog! Oh, I had the most fabulous time at the College Night event at Belk in Tuscaloosa, Alabama on September 26! ROLL TIDE! There were food vendors, a candy bar, giveaways, a Belk fashion show, and much more to make the event a night to remember. Adding even more excitement [...]