When I found out that three07 designer Melissa Grimes was going to be on Under the Gunn Season One, I nearly jumped out of my socks! I was so very excited for her, and I could not wait to attend the premiere party!
During the first episode, I was sitting on the edge of my seat and falling in love with the dot-on-dot ensemble Designer Melissa created–it was so cute that I wanted to reach right through the TV to get it! Surprisingly, Melissa did not make it to the next episode; however, she stayed true to her classy aesthetic while representing the South fabulously with her precious and drama-free attitude–that is better than winning any reality TV show in my book.
Now, without further ado, I present to you the VIP Interview with designer Melissa Grimes!
VIP: Melissa, tell me a little bit about yourself.
Melissa: I am originally from Mobile, Alabama; and I moved to Birmingham two years ago to work on a clothing line that I co-own with two of my best friends from college [April Moore and Courtni Tyre]. We all attended the University of Alabama together and starting a clothing line was always something that we dreamed about in school!
VIP: What inspired you to audition for Under the Gunn?
Melissa: Auditioning for Under the Gunn was not something I ever thought that I would have the guts to do! We were contacted by someone who had seen our work, and they suggested that we try out–it was an opportunity we simply could not pass up!
VIP: Who are you as a designer?
Melissa: It can be hard to differentiate my personal aesthetic from that of our company three07–We all have a very similar sense of style with our own little tweaks that make it unique. I am very girly- I love fun prints, bright colors, full skirts–I believe fashion should be fun and make you smile!
VIP: Who or what inspired you to become a designer?
Melissa: I think I was always driven by a general love of fashion–I actually started out in interior design when I realized that it wasn’t for me. It seemed the more obvious choice was right in front of me–so I switched to apparel design!
VIP: What is it like having a clothing line with your best friends?
Melissa: It is great! We love to bounce ideas off of each other, and we each bring a different perspective to the table when deciding on fabrics and final designs. I consider myself very lucky!
VIP: Even though you were eliminated, what was it like being able to be on the first season of Under the Gunn?
Melissa: It was an unforgettable experience! It was such an honor to be chosen, and I was able to meet so many amazing people–and of course Tim Gunn himself! I cannot say that I ever imagined myself on reality TV, but it turned out to be so much fun!
VIP: What was it like having to create an entire look in just six hours? *gasp* I totally couldn’t do that!
Melissa: So Stressful!! I really like to process everything and think things through when I work; however, there was no time for that– you know going into the competition that there will be time constraints, but it doesn’t really sink in until you are there in the moment!
VIP: The mentors did not like your dot-on-dot creation; however, I LOVED it because it was classy and wearable. Do you think had you made a more dramatic/flashy piece that the mentors would have liked it better?
Melissa: They may have, but I think that I stayed true to myself and really loved how my look turned out on the runway!
VIP: If you could go back and design something totally different, what would you do?
Melissa: I have tried not to over-think the “what if.” I would love to say that I would have sent an elaborate ballgown down the runway or something equally dramatic, but that’s not really me!
“A reminder to everyone to continue to tune in on Thursdays @ 9/8c,” says fashion designer Melissa Grimes. “The remaining designers are so talented- I cannot wait to see what they create!”
To learn more about three07 and the designers behind the clothes, check out the VIP Interview here!
Hello, fantastic fashionistas! The VIP has been quite busy covering Birmingham Fashion Week events and working on new blog/newspaper articles. Phew! I think I need another Starbucks run!
Last night’s [February 27] event was the first annual BFW Lifestyle (Mind, Body, and Soul) runway show. The event featured three07, State Traditions, the Pants Store, Pure Barre (presenting Karma wear), Faith Skate Supply, and Luluemon Athletica Summit. Without further ado, I present to you the view of the BFW Lifestyle (Mind, Body, and Soul) runway show through the lens of a photographer.
Regarded as one of Birmingham’s top photographers, Zack Carpenter brings the world of photography and innovation together, to achieve high quality imagery, at low quality cost.
Zack Carpenter is an accomplished photographer from Trussville, Alabama. One of his fondest memories being him taking his mother’s medium format camera and shooting shots of whatever was in front of him. Interestingly enough, not much has changed except, the technology.
With specialties in High Fashion and General Portraiture, his works are often described as “dynamic” because of his innovative use of lighting in portraiture, “esoteric” because of his uncommon techniques that make his photos truly one of a kind, and “fascinating” because of his ability to capture true emotion.
Zack’s true success came after he shot Birmingham Fashion Week in February 2012. Just days after the event, designers took notice of his images and began requesting them. Zack has had requests from fashion celebrities Lauren Leonard of the Leona collection, former Project Runway contestant Christopher Collins, and Gerard Maione (co-owner of What Goes Around Comes Around, which is one of the world’s top vendors of vintage Chanel items).
His most recent project was with designer to the stars, Heidi (Standridge) Elnora, who appeared on season two of Project Runway. His incredible images are in Alabama Wedding, About Town, and B-Metro magazines.
Zack believes that anyone can take pretty pictures, but it takes a true photographer to create and capture a lasting memory.
Hello, fashionistas and readers of the VIP! I am very excited to share with y’all a fantastic interview with the wonderful designers behind “three07”-April Moore, Melissa Grimes, and Courtni Tyre! So, let’s get started…shall we!?
Tell us a little about yourselves!
April Moore: “I was born and raised in Birmingham, Alabama. I come from a very artistic family, so design was a natural path for me. We are all huge University of Alabama fans, so picking a college to attend was an easy decision – RTR! After college, I moved back to the Magic City, where three07 was later formed!”
Melissa Grimes: “I grew up in Mobile, Alabama, and I always knew I wanted to go to The Capstone. After college, I decided to follow in the footsteps of my great aunt and join the Peace Corps. I spent two years living in West Africa and working with young girls who were learning to sew. It was such a rewarding experience, and it was fascinating to see how fashion can transcend cultural differences.”
Courtni Tyre: “I was born in Dothan, Alabama; however, growing up, I spent a lot of time in Florida. After high school, I decided to do something different from my friends, so I packed my bags and headed to UA in T-town! It was the best decision I ever made. Since college, I have worked in the fashion industry – my merchandising experience has given me a keen eye for staying on trend.”
What inspired you three ladies to start three07?
“Individually, we’ve always been interested in the fashion world, but it wasn’t until college when
we realized our interest in design. As classmates ,we started to notice our similar artistic points
of view. We soon began collaborating on school projects together and developed a close
friendship. Toward the end of our college career, we knew we wanted to one-day work together
as a team in the fashion industry.”
Tell us about three07’s design philosophy.
“We believe that clothing should be Flirty, Fun and Fabulous! Our style is comfortable and cute, easily fitting into your everyday wardrobe.”
What is the story behind the name “three07”?
“This is a tough one, haha! The three of us graduated from college together in 2007. So, we combined the two, and there ya go!”
Describe three07 in five words.
“Flirty. Fun. Fabulous. Southern. Chic.”
Where can my readers purchase fabulous three07 attire?
*Alabama | Shoefly Boutique, The Pants Store, Ditsy Daisy, Polka Dots & Pearls, Kriskydoo’s, That’s Hot
three07’s “Bohemian Romance” collection will be available to purchase online and at the stores listed above in late April.
How is three07 involved with the community?
“We support local charities such as Glenwood – Autism & Behavioral Health Center, UCP, and Urban Ministry. It’s always a blessing to contribute to such great organizations.”
What is three07 bringing to the Birmingham Fashion Week Runway this year?
“We are thrilled because this is our first experience with BFW, and we will be showcasing our exciting new collection ‘Bohemian Romance’. It’s full of feminine prints, beautiful crochets, and flowy silhouettes. It makes you feel like Summertime!”
When y’all are not making the world of fashion a better place, what do y’all enjoy doing?
“We all really enjoy staying busy outside of three07. For example, we recently created a very elaborate gown and train for the Queen of the Order of Juno’s, a Mobile Mardi Gras society. We also have to admit that we love to ‘Keep Up with the Kardashians’ and other reality TV when we can.”
VIP QUESTION: What is one item in your closet that you would never toss out and why?
April: “My cowboy boots – I can wear them with everything!”
Melissa: “My pearls – They are my go-to for any occasion.”
Courtni: “My leather jacket – I am always cold, so I keep it with me 24/7!”